REDWOOD SHORES, CA Feb 28, 2001 Centura(R) Software Corp. (NASDAQ: CNTR, effective 3/16/01 MBRN) today launches its "living brand," changing its company name to Mbrane. This reflects its strategy focused on delivering adaptive and flexible business capabilities via its mobile enterprise software membrane.
"In today's complex business climate companies must be able to rapidly adapt. Employees must be empowered with enterprise business intelligence. That is essential to quickly make key decisions in order to take advantage of immediate opportunities - and to stave off competitive threats," remarked Scott Broomfield, CEO of Mbrane. "A Complex Adaptive System of business must provide the ability to make critical decisions through instant and secure access to all vital information and functionality. Mbrane's mobile enterprise software membrane facilitates businesses to become much more adaptive, and therefore competitive, by dynamically extending business information assets to and from a mobile employee or embedded device."
Commenting on the merits of this revolutionary business model, Jack Gold, Vice President, Mobile and Pervasive Computing for META Group, said, "We see the need for companies to move toward organic business models. Companies that continuously adjust and immediately adapt to changes in the marketplace will win. More than ever, it is survival of the fittest."
Today's mobile and communications technology offer an incomplete answer; they marginally improve the productivity of certain departments but not the enterprise as a whole. Companies looking for immediate enterprise-wide productivity gains need a system that securely delivers corporate data and functionality on the spot where it is needed, regardless of time and distance.
The Mbrane Touchpoint Solution enhances the productivity of the entire enterprise through mobilization of business information assets. This secure, robust and adaptive platform enables organizations to quickly deploy their mobile solutions, while protecting and leveraging their existing and future technology investments. Mbrane's Touchpoint solution works as a membrane that securely extends the enterprise IT environment to interactively connect mobile employees and embedded devices to enterprise resources.
Key features of the Mbrane Touchpoint architecture include an open, standards-based platform, powerful and secure data management services, real-time dynamic access to critical information, automatic transparent connectivity and integration of mobile applications with legacy systems.
The launch of Mbrane is the final step in Centura's three-year transformation from a legacy database company to a recognized leader in creating secure and dynamic mobile and embedded applications to "evolutionize" the workplace.
About Mbrane
Mbrane (NASDAQ: CNTR, effective 3/16/01 MBRN) pioneered mobile pervasive software that extends the power of enterprise computing. The company's enterprise-class mobile software membrane enables the free and secure flow of enterprise intelligence to and from employees, as well as embedded devices, anywhere and at anytime. Mbrane maximizes the ROI on all of its customers' technology investments by enabling enterprise systems to be more available, and by ensuring that their mobile infrastructure adapts easily to future technologies. Established in 1984, Mbrane, formerly known as Centura Software, has been named one of the "Innovation 100" companies by Information Week and Cap Gemini, Ernst & Young. Headquartered in Redwood Shores, California. Mbrane has offices worldwide servicing North America, Europe, and Asia/Pacific. To learn more about Mbrane and the Touchpoint product suite, please visit www.mbrane.com.
NOTE TO EDITORS: The change of Centura Software's company name to Mbrane is pending shareholder approval.
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