RapidBuilder is the latest technological tool recently unveiled by MediaRight Technologies of Hanover, MA, a Web site developer and host catering to small to medium sized businesses. Now bootstrapped entrepreneurs and small business can develop and maintain their own Web sites for FREE. The technology accommodates the creation of a 1-7 page site and the ability to publish and edit the site at their own convenience. Details can be found at http://www.ssws.com/mediaright/hosting.htm. The only cost is a nominal “hosting” fee for the completed site. There is no charge for the use of RapidBuilder technology. When customers decide to launch their site, the only cost incurred is the one-time $50 set up fee and a monthly hosting fee, which ranges from $14.95 for 1-3 pages to $24.95 for 3-7 pages.
No Time or Money Wasted Designed to be comprehensible to “non-techies”, RapidBuilder may be used by anyone familiar with an Internet Browser.
RapidBuilder offers an online Demo, so customers can “try before they buy”, perfecting their site beforehand. Customers can use the RapidBuilder Demo to build their site and get an exact idea of what they want. If they like it, they have the option of filling out a MediaRight form online for launch and hosting.
3, 2, 1…Launch In addition to providing customer’s their own domain name, RapidBuilder includes an Authoring Tool which is template driven, offering professionally designed styles and an online image gallery. No knowledge of HTML or special software required, and site content may be edited by the customer at their convenience. Along with everything else, customers may get email addresses to their chosen domain and reliable Web hosting from MediaRight Technologies.
93Having once been a ‘bootstrapped entrepreneur’, I can relate to the needs of smaller companies. Now people interested in obtaining a Web site, but with very little cash to work with can use RapidBuilder and build their own site. RapidBuilder can do everything but complicated e-commerce components, and use of the technology is free. When folks are ready to take their site to the next level and offer additional features and content, they can migrate to a full-fledged hosting plan,” noted Roland Lacey, president of MediaRight Technologies and South Shore Web Sites.
Rapidly Building usedcarsmass.com One example of an easily navigable five-page site recently constructed and launched with RapidBuilder is www.usedcarsmass.com. The mission of this particular site is to provide a detailed list of the top used car dealerships in eastern Mass, along with in-depth tips for buying a used car. The site’s front page is animated with a smiling used-car customer driving down the road, passing (text filled) signs and a city backdrop along the way, while an airplane pulls the site banner across the “sky”. Links such as dealer list, search for a car, buying help and dealer information are readily available, efficiently leading visitors to consecutive pages.
“We wanted a to create a web presence, but had been putting site development off for a while because of the expense. MediaRight’s RapidBuilder was not only easy to use—we were able to add graphics and edit content at will—plus the cost was very reasonable. We are pleased with the site,” noted Rick Bernasconi, president of usedcarsmass.com.
Gaining an Edge on the South Shore For businesses on the South Shore that use MediaRight’s RapidBuilder for their Web site and hosting, they will receive a custom-designed banner presented on three “South Shore Web Sites” pages, the region’s most comprehensive central web sites source for businesses and organizations on the South Shore of Massachusetts. South Shore Web Sites, found at www.ssws.com, includes listings for 31 towns and encompasses over 1,174 web site listings and receives well over 5,000 page views each week.
South Shore Web Sites, or www.ssws.com is the brainchild of web developer Roland Lacey, founder and president of MediaRight Technologies. www.ssws.com was first developed in 1996 as a vehicle to obtain visibility for his initial web site clients from his primary business, MediaRight Technologies. Among the current 1,174 web sites, the site features 40 of MediaRight's web site creations. The competitive advantage offered these clients is that they are displayed more prominently with banner ads.
Founded in 1996, MediaRight Technologies’ mission is helping small to medium sized businesses use the Internet and its associated technologies to increase profits. Some initial MediaRight clients include Massachusetts State Science Fair; Town of Hanover; New England Hockey Institute; PR Works, Norwell; NoBoca Restaurant, Pembroke; Unitrans Worldwide, Randolph; Reflex Studios, FL; South Shore Diamond Exchange, Pembroke; and Grampy's Fudge, Marshfield. The MediaRight Technologies team of Microsoft-certified web developers is led by their founder Roland Lacey, who pioneered many technology innovations for State Street Bank prior to launching his own venture. The Hanover, MA based web development firm has a combination of 28 years of experience.
For more information about MediaRight Technologies services including RapidBuilder, Web Design, Web Hosting and Effective Web Site Promotion, or about the South Shore’s largest reference site, South Shore Web Sites, or please call (781) 924-1141 or email rlacey@ssws.com or visit www.ssws.com .
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