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The Larry & Barry Guide to Entrepreneurial Wisdom
"The Larry & Barry Guide to Entrepreneurial Wisdom"
Turning gray matter into greenbacks and a successful business venture
by: Arthur Lipper III

Arthur Lipper is excitement driven and finds the creation of companies and fulfillment of entrepreneurial dreams exciting. He continues, after almost 50 years, to assist those having business plans and frequently little else in the development of their businesses.

As it is the nature of entrepreneurial activity, he has witnessed frustration,disappointment, embarrassment and financial loss. He, being an educator at heart, has tried to help others by basing his advice on what has and can work and provide warnings regarding that which has created pain as opposed to profit.

Although light of touch the use of Larry and Barry as illustrative icons is a serious business as what they are feeling and doing is what real life entrepreneurs do and feel

Arthur Lipper knows the essence and validity of most business propositions come down to the accuracy of a single prediction. The art of identifying that single prediction, from which all else is dependent, is vital. He has refined the process in a new service, Goal Achievement Probability Rating (GAPR) and provides his professional assessment of the likelihood of the primary prediction being achieved. This vitally important assessment should be the key decision making element in a broad range of decisions.


The following important comments and testimonials have been presented with other books written by Arthur Lipper.
"Arthur Lipper is, without a doubt, one of the most qualified persons alive to discuss Venture Capital and Venture Angels. He has lived and died through numerous deals, proposals and startups. A day with Arthur Lipper is like a year in graduate school studying Venture Capital and Entrepreneurship."
-Dr. George T. Solomon, Professor of Management and Entrepreneurship,
The George Washington University,
School of Business and Public Management.


"Arthur Lipper has given us a book about venture investing by someone who has done it. That is both unusual and very valuable. He brings a unique perspective from his experience as owner of a prominent and worthwhile business magazine, a broker, a deal maker, an investor and, most importantly, a perceptive and creative independent thinker. To be able to reap the benefits of that intellectual wealth for the price of a book is a true bargain."
-Karl H. Vesper, Professor School of Business Administration,
University of Washington.


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